Meghan McKenzie | Posted on
10 min read
The secrets to winning with blog post marketing aren’t really secret. The keys to the conversion kingdom tend to be quality content at a consistent publishing schedule. But after weeks, months or years of publishing, simply keeping pace with your posting schedule can be daunting. One reason for that is blogger burnout. Whether you’re an […]
12 min read
Blog posts should never sound like you wrote them solely with SEO in mind. Which is to say, they shouldn’t read like a robotic regurgitation of formulaic keywords and information you garnered from a 90-second internet search. That type of content does nothing to convert consumers, drive up revenue or foster positive behavioral metrics for […]
Meghan McKenzie | Posted on
9 min read
Words aren’t just words. These tiny bundles of potential have the power to make or break your business. Hiring a freelance content writer means you’re investing in that potential, but how will you find a content partner you can trust? The path to incredible content is best traveled with care, and selecting a writer is just […]
7 min read
How long should your blog posts be to attract visitors and rank highly with the search engines? Are shorter blog posts your best bet, or does long-form content generate more engagement? In a world of shifting content marketing expectations, it’s easy for companies to miss the mark and suffer the SEO consequences. Here’s what you […]
3 min read
Every year, content marketing changes and content marketing stays the same. Keeping up with it all can be more than a little confusing, huh? In the hopes of achieving reader engagement and building an impressive following, most marketers will be publishing daily and weekly blog posts in 2016. How can you be sure all of that […]
5 min read
Everyone wants to have killer blog content and floods of viral traffic from the social networks, but the majority of content on the web is really just not that good! In this post we are going to cover some of the basic tips you need to know to create killer content that gets people to […]
3 min read
Google rained a parade of algorithm changes on its search engine last year, all aimed at improving the results by devaluing content mills and link farms. This shook up search engine optimization (SEO) for many who found old tactics no longer worked. Fortunately, you can still win at SEO with articles and blog posts, especially […]
Carlos Meza | Posted on
12 min read
Today’s the day. You’re about to unearth a treasure map outlining how to create content that captivates your audience and ranks high in the SERPs. It all begins with mastering the art of writing blog intros. Intros set the stage for that all-important first impression — not just for a specific article but for your entire […]
Rick Leach | Posted on
18 min read
You can’t go far on the internet without coming across a blog, but let’s be honest: Many sites struggle to stand out in a jam-packed digital landscape. You need to understand how to start a blog that your audience will want to read — while also satisfying your business goals. The thing is, blogs aren’t […]
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