New Case Study
A leader in the online vision care space, 1-800 Contacts had already built a robust content ecosystem featuring educational articles, detailed product pages, and user-friendly browsing experiences
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3 min read
You’ve got great products, a beautiful website and an editorial calendar filled with excellent topics. You’re determined to post the most valuable content you can find from experienced freelance writers, but even with a blog full of original articles, your sales remain the same. What have you forgotten? Manufacturer’s Product Descriptions Sabotage Your Sales You’re […]
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The day you decided to become a freelance writer you became a business, and if the whole idea of entrepreneurship sends you into a panic attack, don’t freak out. Anyone can learn the habits of successful freelance writing. Just find out what successful, insanely productive freelance writers are doing and do what they do. Don’t […]
2 min read
It takes time and work to produce content that’s consistently high-quality, and smart content producers understand the value of finding the right content creation tools needed to reduce their workloads without diminishing the value that their websites deliver to loyal readers. Whether you’re looking to attract new eyeballs to a site or keep the current […]
2 min read
As a form of content marketing, blog writing has a very specific advantage: it keeps your content fresh. In fact, the majority of blogs are updated as often as once per day, which is basically more fresh than any platform other than social media. Fresh marketing content is particularly good at keeping readers engaged. Thus, […]
2 min read
There is a tricky relationship between traditional marketing content on websites and email marketing content. Email content has the advantage of having better organic reach, but it is less likely to engage your audience. Traditional marketing content is more engaging, in part because your audience usually takes independent action in order to view that content. […]
2 min read
When it comes to website content, fresh is best. Scraped or auto-generated content is just a big ole' waste of time, money and resources. Says who? Matt Cutts, the leader of Google's own Webspam team, that's who. In one of his recent YouTube Q & A sessions, Cutts answers the question of whether or not […]
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Looking for new ways to improve the quality of your marketing content? There are literally hundreds of online content writer tools and applications that can help you. The following top ten content writer tools are the best digital options to help you improve the efficiency and effectiveness of your content marketing. 9. Google Calendar – […]
2 min read
As the Internet grows up, so do SEO content writing services – gone are the days of ‘keyword stuffing’ and illegible, gibberish-filled articles. Top search engines like Google, Bing and Yahoo! all reward high-quality content with higher SERP rankings, and more importantly, your readers demand valuable, engaging content. Jeff Bullas states that content publishers have […]
3 min read
Social media has become essential in the world of content marketing, especially when it comes to promoting articles on a blog. This is a long-standing fact in the freelancing world; posting to a collective site where others can easily share your post is the hottest new “word of mouth” advertising available. As a tool, there […]
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