Rick Leach | Posted on
16 min read
User-first content for SEO places the reader at the heart of your content strategy — and it’s at the core of Google’s Helpful Content update. To stand a chance of ranking high on the SERPs, content needs to be polished, scintillating, and hyper-personalized. Every post you publish is an opportunity to strengthen your brand, build a community, and […]
Carlos Meza | Posted on
10 min read
For many people, engaging with brands on social media is a part of everyday life. This presents an opportunity for companies to position themselves in front of both current and potential customers. Whether you’re targeting other businesses or marketing directly to consumers, your social media posts can help your audience get to know your company […]
Kevin Elliott | Posted on
12 min read
You’re trying to grow your business but your sales team can only scale so many new outbound calls and outreach emails per week. Or maybe you’ve hit a wall with your online ads. Or you’re pumping out content but it feels rudderless (“is anybody actually reading these?”). You know you have to diversify your different […]
Kevin Elliott | Posted on
15 min read
How Mistake-Free Copywriting Impacts Content Marketing and Which Copywriting Mistakes to Avoid Picture this. You’re writing a blog post, a social post or copy for a product page. You want it to perform well to scale website traffic and revenue, but how do you know your copy will hit the mark? Will people care or […]
Rick Leach | Posted on
12 min read
Want to grow your brand? Learn the ins & outs of how to write a good LinkedIn article to publish on your company page to win more leads!
Carlos Meza | Posted on
13 min read
What Is Content Marketing? Content marketing is the practice of creating and distributing content that’s valuable and relevant to people in your target audience. It’s important to remember that what’s valuable to one person isn’t valuable to another. That’s why it’s so important to define your target audience carefully before you start developing your first piece of […]
4 min read
Every year around this time, Hollywood gathers to celebrate its accomplishments in a star-studded, glitzy affair known as the Oscars. Crowd Content’s own salute to its writers is a little more low-key, usually involving a laptop, some coffee, and the t-shirts and sweats that so many of you confess to wearing while you work (hey, […]
Carlos Meza | Posted on
11 min read
In 2023, social media is a mainstay. If you’re in marketing, you’re using it. Full stop. Businesses leverage social media because it’s effective. After all, hundreds of millions of people use sites like Facebook, Twitter, Pinterest and Instagram daily. That’s a lot of eyeballs scrolling through media feeds. And a lot of opportunities for new […]
6 min read
Dictionaries have thousands of entries, but only about 171,000 are currently in use, according to a report issued by the BBC in 2018. As a wordsmith, you probably know more of these words than most of your friends, but do you know all the tricky grammar rules that govern how you use the language on a daily […]
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