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How to Grow Your Business With Strategic Content Marketing

What Is Content Marketing? Content marketing is the practice of creating and distributing content that’s valuable and relevant to people in your target audience. It’s important to remember that what’s valuable to one person isn’t valuable to another. That’s why it’s so important to define your target audience carefully before you start developing your first piece of […]

Writer Spotlight: Victoria Grant

Every year around this time, Hollywood gathers to celebrate its accomplishments in a star-studded, glitzy affair known as the Oscars. Crowd Content’s own salute to its writers is a little more low-key, usually involving a laptop, some coffee, and the t-shirts and sweats that so many of you confess to wearing while you work (hey, […]

Here Are the 5 Best Social Media Management Tools for 2023

In 2023, social media is a mainstay. If you’re in marketing, you’re using it. Full stop. Businesses leverage social media because it’s effective. After all, hundreds of millions of people use sites like Facebook, Twitter, Pinterest and Instagram daily. That’s a lot of eyeballs scrolling through media feeds. And a lot of opportunities for new […]

4 Grammar Rules That Make Reading and Writing Tougher

Dictionaries have thousands of entries, but only about 171,000 are currently in use, according to a report issued by the BBC in 2018. As a wordsmith, you probably know more of these words than most of your friends, but do you know all the tricky grammar rules that govern how you use the language on a daily […]

Optimizing Your Content to Match User Keyword Search Intent

Although Google hasn’t revealed exactly how its algorithm works, the company’s employees often provide insight into how website owners can improve their page rankings. Hundreds of factors go into determining how one-page ranks compared to all the pages competing for the same keyword, but Google’s recent updates indicate it’s important for the content on a […]

Content Outsourcing: Ways to Avoid Common Quality Problems

Content marketing is the process of planning, creating and sharing content with the people in your target audience. Sharing content with others can help you drive organic traffic to your website, convert leads into customers and keep long-term customers engaged with your brand. Although content marketing has many benefits, it can be difficult to find […]

Is Pinterest Good for SEO? How to Use Pinterest to Drive Traffic

When Pinterest launched in 2010, it quickly gained popularity as a place to share recipes, craft ideas and decorating tips. Since then, the site has been transformed from a digital bulletin board to a visual search engine, making it an important component of search engine optimization. With a few tweaks, your Pinterest profile can help […]

Writer Spotlight: Elizabeth Michael — And Now, A Musical Interlude

It’s not often that writers are in the limelight. Some may achieve fame by hitting the bestseller lists, but most practice their craft quietly behind the scenes, especially if creating content like we do around here. These blog posts, articles and product descriptions go out into the world without bylines, but they’re highly impactful for […]

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