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45 Proofreading Tips and Tricks for Error-Free Copy

One of the best ways to boost your credibility as a writer is to deliver pristine copy. Online grammar tools and spellcheckers can only do so much, however, so we’ve compiled some essential proofreading tips and tricks. Proofreading requires a serious commitment of time and attention to detail, but it pays off in the long […]

Sales Funnel Magic: Supercharge Your Advertorials

What is an advertorial? To answer that question properly, we have to learn more about the ancient art of storytelling. Everyone loves a good yarn. For thousands of years before the internet, traveling storytellers spread news, illuminating urban and rural communities by firelight. People waited excitedly for them to arrive, and then huddled together to […]

How to Become a Content Writer – The Complete Guide

There’s a lot of money to be made writing blog posts, landing pages, product descriptions and the like for all types of businesses, but there’s also a lot to learn before you can begin. This guide is intended to walk you through the basics so you can see success and start earning money with freelance […]

Tips for Creating Original Content to Grow Your Audience

How to Create Original Content and Why It’s More Important Than Ever With so much information available online, it’s easy to get overwhelmed, especially if what you see isn’t useful or relevant to your needs. That’s where content marketing comes into play. Content marketing is the process of creating and publishing original content that helps […]

Walmart Marketplace SEO: Show Up Strong in Walmart’s Marketplace

Walmart has been a giant of the retail landscape for decades, so it’s probably not surprising to you to hear that it’s the second-biggest online retail brand in the United States. Only Amazon is bigger, and one thing both businesses use to increase their reach is partnership with third-party sellers. At Walmart, that partnership comes […]

The Top Content Writing Skills Writers Need to Know

In many ways, content writing is as much of an art as a skill. Yes, writers with natural talent can succeed, but it’s also possible to learn the ins and outs of content writing and apply skills and knowledge in a way that works. This is especially true as best practices continue to change and […]

Do You Need a Content Writer or a Copywriter?

Content writing and copywriting sound like interchangeable terms, and while their domains may overlap on occasion, they’re two different things that serve two distinct functions. Put simply, good content writing engages the reader by providing informative and educational content about your industry and brand. Good copywriting compels the reader to take a specific action, such […]

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