New Case Study
A leader in the online vision care space, 1-800 Contacts had already built a robust content ecosystem featuring educational articles, detailed product pages, and user-friendly browsing experiences
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2 min read
One of the biggest challenges that confronts any SEO content creation campaign is finding a style of content that is search engine-friendly, is readily shared on social media and does more than simply drive a flood of traffic. The goal of any SEO campaign should be to draw the most direct line possible between a […]
3 min read
Over the past few years, Google has worked hard to maintain its reputation as the number one search engine in the world. A large part of their success can be attributed to their ability to adapt to how users search for the information they need. This adaptation has sparked the release of several algorithm updates, […]
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Keeping up with SEO is the marketer’s biggest challenge, so it can be daunting to decide which resources will work best when finding the newest, most reliable SEO updates. Luckily, there are five sites that are “must follows” for all marketers trying to stay in the know with SEO. 1. Google Webmaster Central Blog Of […]
3 min read
It has been well known for some time that in order to generate quality traffic to a website or blog, you need great content. Search engines tend to prioritize web pages with oodles of engaging write-ups. Due to this fact, many members of the SEO blogging community take the opportunity to optimize their content by […]
3 min read
Once the holy grail of SEO, attaining top organic SERPs results has lost some of its luster in favor of social media currency. People seem to forget that keyword optimization is still a worthwhile pursuit that can make a big difference. While the basics of keyword optimization haven’t changed much over the years, there are […]
3 min read
It’s no secret that businesses must retain current customers and attract new ones to thrive in today’s competitive marketplace. The use of search engine optimized articles posted on a website, which are then linked to social media accounts, can help retain existing clients. It also provides the opportunity for them to share your site quickly and […]
2 min read
There are a number of things to remember when creating great SEO content for your website. You want to create engaging content that adds value for the reader, utilize proven SEO techniques with natural use of keywords, and stay within Google’s rules so you aren’t penalized. Here’s a look at some key SEO pointers to help you along the […]
3 min read
While the basic principles of good SEO are fairly straightforward, it’s the nitty-gritty that confounds many small businesses. To achieve serious results with SEO, you’ll need to dig down and get a bit more specific. Without a doubt, Facebook Pages can be powerful tools in the fight for superior SERPs rankings. The following Facebook SEO […]
3 min read
For years, we’ve been told that the use of multimedia can be an effective way to rank highly in the SERPs. Both SMBs and massive corporations rely on healthy doses of video marketing to proliferate their messages nowadays. In the video marketing realm, YouTube is the undisputed king. As such, it’s important to focus a […]
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