Meghan McKenzie | Posted on
6 min read
So, you want to hire a writer. Hiring outside help is a phenomenal way to boost marketing efforts while ensuring your brand is in experienced, linguistically capable hands — but writers aren’t all created the same. In fact, there are several different types of writers, all of whom have their own strengths, weaknesses and areas […]
3 min read
It’s hard to believe it’s been 2 weeks since SMX East wrapped up in NYC. We were there exhibiting and showing off our self-serve content marketplace as well as our fully-managed enterprise writing services. It was a great experience for a number of reasons. We loved meeting hundreds of great folks at the conference and […]
Meghan McKenzie | Posted on
8 min read
Content is king. As noted by AdWeek, “Consumers have flat-out become fatigued with the standard fare historically represented in brand marketing.” Companies must find a way to create content that breaks the mold, engages potential customers and ultimately drives increased revenue. And, with over 70 percent of companies outsourcing content creation, finding the best outsourcing […]
9 min read
When you place an order at Crowd Content, we want the experience to be as seamless as possible. Your orders reach a large, talented community of writers who are eager to create content that matches your business’s needs and SEO requirements. How It Works – The Workflow When you place your first order, and any […]
5 min read
It’s my first day back in the office today after attending INBOUND 2017 in Boston with the Crowd Content team, and I want to share some of my experiences. If INBOUND 2017 had a recurring theme, it’s that you need to be authentic and true to yourself and your company in how you communicate with […]
Sarah Stasik | Posted on
5 min read
The TL;DR version is this: what you set for your goal conversion rate probably isn’t perfect. Even if you did some base research and followed smart goal-setting principles, this is a moving target that should be slightly different for every piece of your funnel, and most content marketers don’t delve quite that deep. First, because […]
4 min read
Blogging offers an effective way to get your content in front of your target market. A regularly updated blog can increase brand awareness, drive sales and let you or your business engage with customers. However, it doesn’t always help you increase website traffic. A blog doesn’t do you any good without traffic. It’s like giving a speech […]
3 min read
There are lots of factors that come into play when it comes to your site’s search engine rankings, but social media is becoming increasingly important for SEO. Audience engagement is a big indicator of how well your posts are performing, and search engines take this into account when deciding how authoritative your site is. Shares, […]
Sarah Stasik | Posted on
3 min read
It’s estimated that around five times more people read a headline than the content itself. Headlines are easy to share via social media and other links, which puts them in front of a wider audience than your blog or website can draw on it’s own. Understanding which titles perform best is critical to driving higher […]
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