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Word Count Matters: What Writers Can Learn from Twitter’s Move to 280 Characters

After teasing and beta-testing for a few weeks, Twitter made the official move to 280 characters for all users in early November. Suddenly, the entire Twittersphere had double the character count, but many users were less than grateful for the change. J.K. Rowling said she thought the platform had ruined itself. In a tweet that […]

Why Moz’s Whiteboard Friday Is Such Effective Content Creation

We love Moz’s Whiteboard Friday, which features Rand Fishkin or someone from the Moz team presenting a short video that answers a specific question about content creation, SEO or digital marketing. The gimmick (and by gimmick, we mean “brilliant concept”) is the use of an actual white board. Here’s a look at why Moz’s Whiteboard […]

Make the Most of Shrewd Back-to-School Content Marketing This Year

It’s no secret that the holiday season drives retail year-over-year, and that’s true online or off. Amazon might boost its summer numbers with Prime Day, but even the Goliath of eCommerce is most hopping come October or November. Just check out this Statista graph that shows Amazon net revenue by quarter: those stair-step peaks all […]

The Secrets to Getting the Most Out of Your Social Media Infographics

Our recent post on infographics covered best practices and tips for choosing the right format to get your message across. Once you’ve done the work to create quality content and paired it with smart, relevant images and your social media infographics are still not getting traction, it might simply be an issue of legibility. Building […]

Crowd Content Platform – Base Features

Dashboard Your Dashboard makes it easy and quick to see what’s happening with your recent content orders. Recent Activity Easily view recent activity on your account. We’ve added intuitive icons that tell you when orders are placed, picked up by writers, dropped by writers, or ready for review. Simply hover over an activity item to […]

5 Tips to Steer Clear of Legal Issues in Marketing Claims

Businesses that lead the pack in content marketing experience up to 7.8 times more traffic on websites than those that don’t. Understanding the legal ramifications of offline and online marketing claims –€” and knowing when to hold back or remain transparent –€” is one key to becoming an industry leader. With honest, legal content marketing, […]

What’s the Latest on Keyword Ratios, and How Do You Calculate Them?

It’s pretty difficult to stay on top of the latest updates to the ever-changing world of SEO, but one issue has really garnered some particular confusion: keyword ratios. With the issue of keyword ratios as variable as it has been in the world of SEO, it’s often difficult to keep track of the current state […]

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