Skip directly to the Complete Guide for Using Campaigns (Beta) Today, Crowd Content released the beta version of Campaigns. Campaigns is a tool that helps marketers organize and automate their entire content strategy. Campaigns allows marketers to plan their content calendar weeks, months, or even years in advance. The tool then automatically places content orders […]

By now, you are surely familiar with the value and purpose of blog writing. Essentially an online journal, a blog allows your company to quickly and easily relay information. Simply log in, tell your readers about a product, service or idea, post it and you’re done. Blog writing is a powerful marketing tool for your […]

We’re so excited for Content Marketing World next week! We have some exciting activities in store for you while you’re there. What is Quality Content? If you help us define what high quality content is, you can win some killer prizes! All participants will be entered into a draw to win a $1,000 content creation package from […]

Podcasting has been around since 2004 when Ben Hammersley first used the term “podcast” in an article published by The Guardian. Later that year, the first podcasting provider launched, giving millions of people the opportunity to start their own podcasts and share their ideas with the world. In simple terms, a podcast is a series of episodes […]

Most of what’s published online is just noise. That’s all there is to it. Articles, blogs, and more trying to elbow their way into people’s (short) attention spans. But actual thought leadership? That’s the signal cutting through the static. It’s not just another piece of content like all the others you read while doomscrolling before […]

Is Email Marketing Dead? Not If You Follow These Email Marketing Best Practices For years, marketers around the world have been claiming that email marketing is dead. While it’s true email marketing is one of the oldest forms of online marketing, it’s far from irrelevant. According to Campaign Monitor, there were nearly four billion email […]

In today’s world, a diverse content catalog that’s helpful and informative isn’t just a “nice to have.” This content collection, rich in useful and educational materials, is not merely an optional asset; it’s a critical component in your strategy for search engine optimization (SEO) and improving visibility.  After all, content doesn’t just sell your products; […]

Content marketing and digital marketing have plenty of overlap, but they’re not the same thing. They have distinct strategies, uses and best practices that we’ll cover, and each has experienced its own evolutionary path.  Content marketing leverages blogs, social posts, images and other types of online media to engage with a defined audience. It’s a subset of […]