New Case Study
A leader in the online vision care space, 1-800 Contacts had already built a robust content ecosystem featuring educational articles, detailed product pages, and user-friendly browsing experiences
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4 min read
Featuring compelling content on your web pages is probably your main goal, but don’t forget that it’s also important to get it to load in users’ browsers with as little waiting time as possible. The energy you spend crafting a top-notch website will go to waste if unacceptable page load speeds send your audience clicking […]
4 min read
Often at the center of much confusion is the interchanging use of the terms ‘content marketing’ and ‘content marketing strategy.’ In fact, for most people, the difference actually has little relevance. However, for those who are in charge of deciding the direction of their online marketing efforts and those who work in the industry of […]
3 min read
Medium has some revolutionary ideas. For instance, on its dashboard and elsewhere, it does not refer to writing as blog posts or content. You’re not merely a content writer, you’re a creator of stories. Medium calls your work stories, as in Medium wants your stories. The platform makes it possible for students, entrepreneurs, moguls and nomads to get […]
3 min read
I like to bake from scratch. You might be wondering what baking has to do with writing. I think that the philosophy is the same. When baking from scratch, there is no short cuts that are used in a recipe such as pre-made and packaged foods, it requires more effort and elbow grease to get […]
3 min read
Not all of us are able to create contagious content, and some are only interested in reaching out to a market niche. Yet, who’s to say you shouldn’t boost your general outreach, especially if you think it will eventually secure attention from those very specific readers you’re interested in? If you’re reading this, you undoubtedly […]
4 min read
Many freelancers don’t think of themselves as small businesses, simply because the term “small business” conjures up images of a cute little storefront on a quiet small town street. While this is true for a quaint bakery, it’s also true for those of us who sit at home, typing relentlessy away at our computers. When we begin […]
14 min read
Skip directly to the Complete Guide for Using Campaigns (Beta) Today, Crowd Content released the beta version of Campaigns. Campaigns is a tool that helps marketers organize and automate their entire content strategy. Campaigns allows marketers to plan their content calendar weeks, months, or even years in advance. The tool then automatically places content orders […]
3 min read
The Internet holds a wealth of information on becoming a better writer, and it’s true that writing is a very personal journey. What works for you may not work for your writer friend. However, there are a few general tips that will propel every writer from good to great. 1. Don’t Edit First Avoid editing […]
Janna Ryan | Posted on
8 min read
Podcasting has been around since 2004 when Ben Hammersley first used the term “podcast” in an article published by The Guardian. Later that year, the first podcasting provider launched, giving millions of people the opportunity to start their own podcasts and share their ideas with the world. In simple terms, a podcast is a series of episodes […]
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