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The content creation and marketing blog

Find resources to help you create better content, boost SEO and succeed in your content marketing efforts.

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5 Tips to Revitalize a Lagging Content Marketing Strategy

Content marketers are getting better at the job every year. North American benchmarks posted by MarketingProfs note that almost two-thirds of B2B and ...[ continue reading ]

How to Get Into Online Video Marketing on a Tight Budget

Online video marketing might have been a luxury in 2015 and 2016, but it's a necessity in 2017. HighQ, a UK-based Software as ...[ continue reading ]

5 Tips to Steer Clear of Legal Issues in Marketing Claims

Businesses that lead the pack in content marketing experience up to 7.8 times more traffic on websites than those that don't. Understanding the ...[ continue reading ]

How Content Strategists Can Boost Content Marketing Efforts

Keeping up in the increasingly competitive online market can be stressful, but hiring a content strategist can boost your content marketing efforts and ...[ continue reading ]

Content Calibration: Boosting Agency Revenue & Retention

Content calibration is a great way to boost efficiency, productivity, and morale for your agency, outsourced workers and the client. What is Content ...[ continue reading ]

Web Design Decisions that Drive SEO – For Better or Worse

Search engine optimization, or SEO, doesn't happen in a vacuum, and your web development and design decisions can have a big impact on ...[ continue reading ]

Editing and Proofreading Services for Existing Content Now Available

When we released editing and proofreading services for self-serve clients in March of this year, many of you asked if you could have ...[ continue reading ]

Is Long-Form Content the Way to Go?

When it comes to blog content, size really does matter. Long articles keep people on your page for a longer period of time, and ...[ continue reading ]

Pitching the Boss: How to Convince Management It’s Time to Outso …

When it comes to implementing an outsourcing strategy for your busy content marketing department, convincing the boss is the first step. Here are ...[ continue reading ]

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