Content Marketing
3 Tips to Help Your Emerging Ecommerce Business Surge
You might have heard... it's not a bad time to start an ecommerce business. The industry is growing fast, there's little overhead involved ...[ continue reading ]
3 Reasons You Need Responsive Design for Your Website
In May 2015, Google announced that the volume of search requests from mobile devices overtook the number from traditional computers in 10 countries, ...[ continue reading ]
Content Strategy in a Digital and Video-Focused World
You've heard the news time and time again. Facebook, Twitter, and Google have all gone the way of video. If you plan to ...[ continue reading ]
Marketing to Millennials Won’t Work Unless You Try This
Marketers often get overly confident when considering an audience of millennials, the group that increasingly makes up the lion's share of modern, digital ...[ continue reading ]
What Is a Content Audit and How Can it Help Me?
It's not often you get a chance to examine your content for quality, but the practice of content auditing may be the difference between success ...[ continue reading ]
4 Ways Bad Content Can Hurt Your Marketing ROI
The public praise of content marketing is difficult to ignore: one set of data suggests that a brand that publishes 15 new blog ...[ continue reading ]
Brick and Mortar vs Ecommerce: What Should You Emphasize?
Since the conception of online commerce giants like Amazon and Etsy, we've seen hastily-made predictions that the rise in digital shopping is the ...[ continue reading ]
Is it Viable to Pursue Long Form Content?
You've probably heard conversation about the decrease in human attention span, but to what extent is the damage? In 2015, research was published ...[ continue reading ]
3 Reasons Why Buyer Personas Are Key for Marketers
Savvy marketers take the time to create and adopt buyer personas as a key part of their marketing strategy. These profiles capture information ...[ continue reading ]
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