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The content creation and marketing blog

Find resources to help you create better content, boost SEO and succeed in your content marketing efforts.

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How to Create a Social Media Plan That Builds Momentum

Social media can be a valuable content marketing tool if used right. But even the best social media plan takes time to bear ...[ continue reading ]

Content Marketing Guide for Ecommerce Startups with Limited Resources

Starting an ecommerce business from scratch is always a challenge, especially when your marketing budget is small. Marketing can be a steep climb for any ...[ continue reading ]

How to Build and Foster a Relationship with Your Audience

Creating compelling content is the first and foremost duty of any content marketing writer. But simply writing one great blog post, article, or ...[ continue reading ]

How to Organize Your Business Pinterest Profile

The popular social media sharing network, Pinterest, often leads users to cluttered and disorganized boards. When using Pinterest for promotional purposes, organization is a ...[ continue reading ]

Businesses Look for These 4 Qualities When Hiring Freelance Writers

The content marketing world is growing rapidly, which means there are plenty of opportunities for good freelance content writers. But the pool of ...[ continue reading ]

Content Optimization: The Red Dress Story

In his seminal investing book, How to Make Money in Stocks, author, money manager and founder of Investor's Business Daily, William O'Neil, describes a ...[ continue reading ]

Trust vs. Control in the Client / Writer Relationship |Part. 2

As I previously discussed in the first part of this article, trust and control are often at odds in the client / writer ...[ continue reading ]

4 Ways to Sniff out Negative Keywords

If your pay-per-click ads don't take enough negative keywords into account, you could be spending more on them than they're earning. Every visitor ...[ continue reading ]

Secrets to Engaging Content Exposed at CMWorld 2015

The inability to produce engaging content is the number one reported challenge by content marketers over the last 6 years, according to research ...[ continue reading ]

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