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The Top Content Writing Skills Writers Need to Know
In many ways, content writing is as much of an art as a skill. Yes, writers with natural talent can succeed, but it's ...[ continue reading ]
Do You Need a Content Writer or a Copywriter?
Content writing and copywriting sound like interchangeable terms, and while their domains may overlap on occasion, they're two different things that serve two ...[ continue reading ]
How to Write Service Descriptions
According to SEMrush, product content is one of the top three most important factors for winning online sales. It's second only to price and ...[ continue reading ]
Let’s Connect Virtually at SMX Next
As the head of our Client Services team, a big part of my job is attending and sponsoring conferences and industry events. We ...[ continue reading ]
Writer Spotlight: Penny Ethridge — Showing Newbies How It’s Done
Andre Shinyashiki, Yordan Alvarez, Pete Alonso, Kyler Murray, Nick Bosa, Luka Doncic… What do these people have in common? Each recently won their ...[ continue reading ]
7 Shopify Product Description Writing Tips
In mid-2019, more than 800,000 merchants across the globe were using Shopify. With COVID-19 pushing online shopping to even new heights, Shopify saw ...[ continue reading ]
Who’s on Your Business Content Writing Team and How Do You Manag …
According to Econsultancy, content marketing and writing skills are second only to data analysis when it comes to importance for marketers. And while many ...[ continue reading ]
Clarissa Howard — A Hero to All but Plants
We hear a lot about heroes in the news lately, and they’re not the typical brave civilian stopping an armed criminal or landing ...[ continue reading ]
How to Scale Your Agency By White Labeling Content Writing
An SEMrush survey asked content marketers what their biggest challenges were, and answers ranged from developing content that resonates with the right audience ...[ continue reading ]
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