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Content Marketing

4 Qualities a Good Content Writer Needs Heading Into 2019

Writers are expected to master all kinds of skills—they're supposed to have fantastic grammar, a hint of wit, the ability to describe even ...[ continue reading ]

Are Short Blog Posts Worth It in a Long-Form World?

How long should your blog posts be to attract visitors and rank highly with the search engines? Are shorter blog posts your best ...[ continue reading ]

The Three Types of Writers Your Brand (Probably) Needs

So, you want to hire a writer. Hiring outside help is a phenomenal way to boost marketing efforts while ensuring your brand is ...[ continue reading ]

Answers to 10 Interesting Questions About Creating High-Quality City P …

We recently cohosted a webinar with our friends at SEMrush where we delved into how companies focused on local SEO can earn huge ...[ continue reading ]

SMX East Recap + The Dogs of SMX Part Two

It’s hard to believe it’s been 2 weeks since SMX East wrapped up in NYC. We were there exhibiting and showing off our ...[ continue reading ]

6 Situations Where Content Rewriting Can Help Your Marketing

As much as I like to avoid cliches, there's truth in them, and sometimes they're just the best way of saying something. We ...[ continue reading ]

Boiling Down the Top 6 Challenges in Content Writing for Agencies

Creating content that moves the needle has gotten a lot harder. And, content marketing is no longer the simple game it used to ...[ continue reading ]

Buying Pre-Written Articles: The Pros, Cons and Everything In Between

Content is king. As noted by AdWeek, "Consumers have flat-out become fatigued with the standard fare historically represented in brand marketing." Companies must ...[ continue reading ]

Ghostwriters: The Secret to Maximizing Your In-House Writing Team

You've got a lot of content that needs to be created, but even coffee only goes so far toward getting your in-house writing ...[ continue reading ]

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