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How to Pull the Trigger: Perfecting Your Sales Funnel

Target Locked: Fire When Ready The idea of a trigger brings to mind images of water guns, or even the increasingly controversial warnings attached to ...[ continue reading ]

How To Revolutionize Your Copywriting Strategy

So... Anyone Can Be a Copywriter? I'm often asked by friends whether they could be a successful copywriter. My response is always a resounding ...[ continue reading ]