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The content creation and marketing blog

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How to Create a Social Media Plan That Builds Momentum

Social media can be a valuable content marketing tool if used right. But even the best social media plan takes time to bear ...[ continue reading ]

How to Build and Foster a Relationship with Your Audience

Creating compelling content is the first and foremost duty of any content marketing writer. But simply writing one great blog post, article, or ...[ continue reading ]

Businesses Look for These 4 Qualities When Hiring Freelance Writers

The content marketing world is growing rapidly, which means there are plenty of opportunities for good freelance content writers. But the pool of ...[ continue reading ]

Trust vs. Control in the Client / Writer Relationship |Part. 2

As I previously discussed in the first part of this article, trust and control are often at odds in the client / writer ...[ continue reading ]

Trust vs. Control in the Client / Writer Relationship| Part 1

"You can't always get what you want But if you try sometimes you just might find You get what you need" -The Rolling Stones ...[ continue reading ]

How to Encourage Employee Generated Content

If you are running a business that employs even a single person other than yourself, the best way to ensure a consistent brand ...[ continue reading ]

How to Implement the Online Community Your Business Needs

Online communities have become a standard in the content marketing world, even if it is a standard that many online companies are slow ...[ continue reading ]

Why You Need Authenticity in Your Content Marketing Now

Joe Pulizzi recently summed up Content Marketing World in two words: Be Authentic. That means that throughout the conference, with over 3400 content marketers ...[ continue reading ]

How to Unite Your Content Marketing and SEO Strategies

The secret to success in content marketing is to produce engaging content. That particular piece of advice has been offered by just about ...[ continue reading ]